"About the Trade Alliance" folder

About the Trade Alliance folder outside
About the Trade Alliance folder inside

About

Made in: InDesign CS3, Photoshop CS3 for Windows
Dimensions: 29" x 19"

One of the first pieces of the revamped marketing suite for the Trade Alliance, this was a folder, to be used to hold together combinations of sector, industry, county, and region brochures. I used the space to promote all of the city partners, with a variety of images showcasing the diverse aspects of the region. In addition, I included descriptive text built around the organization's slogan of "promote, connect, educate". There is a call to action on the last panel, and has a space for business cards, as well as contact information for the organization.